What are the different ways to sell on Amazon's marketplace?
As one of the largest online marketplaces in the world, Amazon offers sellers a wide variety of ways to sell their products. Whether you are a small business owner or a large corporation, there is an Amazon selling option that can work for you. In this blog post, we'll explore the different ways of selling on Amazon and the pros and cons of each.
- Individual Seller Account An individual seller account is the most basic type of Amazon account. This option is best for individuals or small businesses that want to sell a limited number of products on Amazon. With an individual seller account, you pay a fee for each item sold, but you are not charged a monthly subscription fee. This option is best for those who are just starting out with Amazon selling and do not plan to sell a large number of products.
Pros: No monthly subscription fee, easy to get started. Cons: Higher fees per item sold, limited access to certain features.
- Professional Seller Account A professional seller account is best for those who plan to sell a large number of products on Amazon. With a professional seller account, you pay a monthly subscription fee and a lower fee per item sold. This option is best for those who are serious about selling on Amazon and want access to more features, such as bulk listing and inventory management.
Pros: Lower fees per item sold, access to more features. Cons: Monthly subscription fee, requires a bit more effort to set up than an individual account.
- Amazon Handmade If you sell handmade items, Amazon Handmade is the perfect option for you. This platform is specifically designed for artisans who make and sell their own products. With Amazon Handmade, you can list your products for free, and you only pay a fee when your product sells.
Pros: Free listing, specifically designed for handmade items. Cons: Limited to handmade items only, not as popular as other selling options.
- Fulfillment by Amazon (FBA) Fulfillment by Amazon (FBA) is a great option for those who do not want to deal with shipping and handling their own products. With FBA, you send your products to an Amazon fulfillment center, and Amazon handles the rest. Amazon will pick, pack, and ship your products to your customers, and they will also handle returns and customer service.
Pros: No shipping and handling required, access to Amazon Prime customers. Cons: Additional fees for using FBA, potential for lost or damaged products.
- Amazon Vendor Central If you are a large corporation, Amazon Vendor Central is the best option for you. With this platform, Amazon buys your products directly from you, and then resells them on their website. This option is best for those who have a large inventory and want to sell to Amazon directly.
Pros: Ability to sell to Amazon directly, access to Amazon's marketing and advertising tools. Cons: Requires an invitation from Amazon, not suitable for small businesses.
In conclusion, Amazon offers a variety of ways to sell products on their platform. Whether you are an individual seller or a large corporation, there is an Amazon selling option that can work for you. By choosing the right selling option for your business, you can reach millions of potential customers and grow your business on Amazon.